Swift Musings is a website for my son – an aspiring writer, blogger, pundit, and reporter. He has reported on the local arts scene, books, movies, and live performances for several years. This dark look reflects the coffee house, open-mike night feel he enjoys. We used filters on a lot of the professional stock images, which has become trendy with sites like Instagram. Also note the use of “hero images” on most pages. These a large images that simply create an overall tone. As you browse online, you’ll notice many successful designs use hero image to create a feel-good atmosphere.